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Market

In today's economy, the business community must be proactive; seeking out new, innovative opportunities to prosper. The Chamber is here to help get the word out and market your business.

Develop

Staying ahead of the competition is getting harder every day. The Chamber is here to help you develop your skills and understanding of the evolving marketplace.

Connect

Reaching out to the right audience is part of doing business. The Chamber is here to help you connect your business through networking and events.

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News Updates

  • Article of the week: Why No One's Reading Your Marketing Content

    Wednesday, 19 November 2014

    This week's article by Harvard Business Review explains seven highly effective ways to spark your reader's interest, keep their attention and communicate your message successfully.

    Click here for the full article.

     

    Read more...
  • Welcome New Members!

    Friday, 21 November 2014

    Please welcome the following new members who have joined the Rensselaer County Regional Chamber. Be sure to introduce yourself at upcoming events!

    - Shannon DeCelle Photography

    Silhouette Optical LTD

    - Infinity Cafe

    - O'Briens Public House

    Town Place Suites by Marriott - Albany Downtown Medical Center

    - Leona Grace Ballroom

    - DALLE Accounting and Cash Management, Inc.

    River Street Planning & Development, LLC

    - SERVPRO of North Rensselaer and South Washington Counties

    Aegle Health Network, LLC

    - Saratoga Living Magazine

    High Peaks Solar

    - Dynamic Dental Services

    - The Flying Chicken

    - Cartvu Media

    - OptiGolf Troy

     

    If you're a future member interested in joining, or you're a member who knows of a great prospective member, please contact the Chamber at 518.274.7020.

     

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  • Article of the week: How to Get a Meeting With Anyone

    Wednesday, 12 November 2014

    Is there someone in the Capital Region you would drop everything to get a meeting with? This week's article by Fast Company explains 7 steps to help you build your credibility, find common ground and solidify that meeting.

     

    Click here for the article.

    Read more...
  • Article of the week: Why Great Entrepreneurs Must Build Strong Relationships

    Wednesday, 05 November 2014

    If you are a relationship-builder, you inherently understand that running a successful company is a collective effort. This week's article explains six ways to maximize your talents and lists top 10 talents of successful entrepreneurs.

     

    Click here for the article.

    Read more...
  • Article of the week: How to Correct a Social Media Blunder

    Thursday, 30 October 2014

    Mistakes happen. To avoid any long-standing damage to your organization and brand, the experts at Hootsuite (a social media management system) have pulled together a game plan to help fix errors and avoid mishaps in the future.

     

    Click here for the article.
     

    Read more...
  • Creative Economy Summit on November 13

    Friday, 10 October 2014

    Capital Region Creative Economy 

    Ranked a priority project by the Capital Region Economic Development Council in 2013, CEG was awarded Empire State Development funds to study and leverage the region’s creative assets as economic drivers.CEG and the Community Foundation for the Greater Capital Region have contracted with Mt. Auburn Associates to undertake the study, which will be rolled out at a November 13th conference with Keynote Speaker SUNY Chancellor Nancy Zimpher at Proctors' GE Theatre. This project is the culmination of several years of CEG-initiated conversations and partnerships to advance arts, culture and tourism as a critical component of our region’s economy. Join the conversation online using the hashtags: #CAPtivate #UpNYCreative          

    Click here for the full study in PDF form.                                      

    Click here to learn more about Capital Region Creative Economy.


    Message from the Co-Chairs

    Capital Region Regional Co-Chairs

    James J. Barba, J.D.
    President & CEO
    Albany Medical Center
     
    Robert J. Jones, Ph.D.
    President
    University at Albany
     

    2014 Progress Report and Presentation to Governor Cuomo’s State Agency Team Met With Enthusiasm

    On September 16, the Capital Region Economic Development Council (CREDC) presented our 2014 Progress Report to a panel of state officials representing Governor Andrew M. Cuomo, emphasizing, as always, our cooperative effort to strengthen our economy and the region.

    We believe that our hour-long report, which involved numerous Council members and recipients of state grants, was met with enthusiasm. In fact, the next day the Daily Gazette in Schenectady reported that Kenneth Adams, President, CEO & Commissioner of Empire State Development (ESD), said our region “has had a fantastic year” and that we “would be a very strong competitor (in Round IV state funding) against the nine other regions in the state.” He also pointed to the positive mix of our priority projects- rural, urban and suburban.

    Our team was especially proud to tell the reviewing panel that our Council’s 307 projects are being implemented at particularly notable rates:

    • 2011: 100 projects, representing 90 percent.
    • 2012: 105 projects, representing 84 percent.
    • 2013: 102 projects, representing 91 percent.

    We also were very pleased to report that $200 million in CFA awards has leveraged a total of more than $1.16 billion in public and private investment in the region over the first three funding rounds.

     

    Read more...
  • Article of the week: 4 Tips on Managing Your Business Communications

    Wednesday, 08 October 2014

    The way your organization communicates should be intertwined with your organization's culture. What you're communicating, how you're communicating and when you're communicating to your constituents is crucial.  Read this week's article to learn best practices on how to effectively communicate.

    Click here for the article.

     

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  • Article of the week: 12 Essential Elements of Social Media Marketing Strategy

    Wednesday, 22 October 2014

    Want to attract, engage and convert social media fans into paying customers? This week's article provides a checklist of 12 essential elements that will help make that happen.

     

    Click here for the article.

    Read more...
  • Article of the week: 7 Steps To Getting Your Readers To Take Action

    Thursday, 02 October 2014

    If you or a co-worker create content for marketing strategies and your goal is to motivate your organization's audiences to take action, this is the article for you!
     
    Click here for the article.
     
    Images are crucial to the success of your marketing strategy. Blogs and social media posts receive approximately 94% more views than posts without images. Forbes offers a guide on how to use images in your marketing strategy effectively.

    Click here for the article.
     
     

    Read more...

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