Skip to main content
Enter search terms below…

Member News

Michael Fudzinski Joins Adworkshop Marketing Agency



Global Director of Partnership Marketing at International Company Joins Lake Placid Marketing Agency
SARATOGA SPRINGS, NY (November 9, 2018) – Adworkshop, a full-service marketing agency with offices in Lake Placid and Saratoga Springs, kick-started an expansion plan with the hire of Michael Fudzinski to the newly created role of Executive Vice President.
Fudzinski, the former Global Director of Partnership Marketing at Red Bull North America, brings 15 years of business development and marketing experience to the new role as Executive Vice President at the Workshop. While at Red Bull, he successfully led the event sponsorship program. Prior to Red Bull, Fudzinski spent more than six years at Octagon’s Olympic and Action Sports Division working with Olympic athletes. He has worked with major brands, including Vail Resorts, GoPro, L.L. Bean, Utah Sports Commission, and BFGoodrich Tires.
Reporting to agency President Tim Kelleher, Fudzinski’s mandate includes growing the agency by identifying and securing new clients, while developing the agency’s service offerings for current clients.
“To attract someone from a major brand like Red Bull, which is renowned for its innovative and boundary-pushing marketing campaigns, is in line with the vision I have for Adworkshop’s growth as an agency,” said Kelleher. “Michael’s talent and drive, coupled with his industry experience make him a natural leader for the workshop’s next chapter.”
“It’s exciting for me to join forces with Tim and his team; his vision for where he wants to take the agency is incredibly motivating,” said Fudzinski. “I moved to Lake Placid after college and started my career working for the Olympic Authority, which ironically, is a current client. We have some very exciting plans for the workshop that we have been developing behind the scenes, and it’s very cool to see them coming to life.”
With the workshop’s expansion into new markets – including a new office location in Saratoga Springs – as well as the hire of several key staff members, Kelleher added that is team is poised to deliver innovative and creative strategies to current and new clients.
About Adworkshop
Adworkshop is a full-service marketing agency specializing in brand storytelling and results-driven marketing solutions. Based in Lake Placid, NY with an office in Saratoga Springs, NY, the agency’s 40+ years of client partnerships have led to the success of destinations, healthcare programs, non-profit and foundation growth, as well as greater enrollment awareness for higher education and financial institutions. Adworkshop is a 35+-person agency with clients across New York State and New England. www.adworkshop.com.

Voices: A Library Lecture Series is offered each semester at Hudson Valley Community College to broaden and enrich the scope of studies at the college by presenting speakers on timely and enduring issues, and sharing these lectures and discussions with the community. Each lecture is 50 minutes long and held in the Bulmer Telecommunications Center…
Three hundred children received brand new bicycles for Christmas this year, thanks to a record-breaking annual bike-donation initiative sponsored by Clifton Park-based garbage and recycling company County Waste. County Waste is owned by Waste Connections, a national firm that launched the now-annual bike-building event five years ago as part of…
The Teaching Gallery at Hudson Valley Community College announces The Production of Place, a two-person exhibition featuring landscapes by Leah Beeferman and Jen Hitchings that was organized by Thomas Lail, a professor in the college’s Fine Arts Department. Following an opening reception with the artists from 4 to 6 p.m. Thursday, Feb. 6, the…
Jan
23
Get connected, develop leads and build relationships at our one-of-a-kind, fast-paced networking event. A structured format, three table rotations, and…
Check-in & luncheon 11:30a.m.; networking 12-1:15p.m.
Feb
05
2020 Economic Outlook: How Macro Impacts the Micro for Your Business. The investment team at Bouchey Financial Group consisting of Steven Bouchey, CFP®;…
11:30 a.m. Check-in & Luncheon; 12 - 1:00 p.m. Presentation
Feb
28
A panel discussion featuring State representatives addressing issues facing our communities.  The Chamber's "Meet the Legislators" event provides members…
11:30 a.m. Registration & Luncheon; 12 - 1:00 p.m. Panel Discussion and Q&A