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Member News

id29 Expands Creative Team With Additions of Hardesty, Goodwin



Troy, NY – id29, one of the Northeast’s leading brand, creative and digital agencies, today announced the addition of two seasoned professionals to its rapidly expanding team.  

Jessica Hardesty joins as Account Supervisor. She brings more than 15 years experience leading brand marketing campaigns and communications across multi-million dollar healthcare and consumer industries. Her background in partnership development, communications and public relations enables her to initiate and maintain client relationships with a keen eye to achieving their sales and marketing goals.

Matt Goodwin joins as Manager, Web & Digital Marketing Services. For the past 7 years, he has thrived in a variety of digital strategy roles, working with a wide range of clients – from small businesses to multi-billion dollar corporations – in creating, executing, measuring and optimizing marketing campaigns across digital channels. 

“We’re delighted to welcome Jessica and Matt, who bring passion, creativity and a commitment to excellence that matches our culture,” said Michael Fallone, Principal of id29. “With a track record of meeting and exceeding client expectations, they are great additions to the growing team at id29.”

The new hires come on the heels of a significant private investment that will enable id29 to fast-track its plans to scale talent, resources and services in areas critical to client success: Web & Digital Marketing and Employer Brand Strategy. The company expects to double both employment and revenue over the next three years.

Dick’s Sporting Goods Foundation presented a $4,000 check to support the STRIDE Capital District Sled Warriors. The grant from Dick’s will aid the Capital District Sled Warriors team to travel to the Empire State Games and the Amelia Sled Hockey Tournament. The Capital District Sled Hockey was established in 2009 through STRIDE Adaptive Sports, an…
Whiteman Osterman & Hanna LLP, the Capital Region’s largest law firm, is pleased to announce the promotion of Jami Cordell and Zully Cordero as the newest members of the firm’s management team.  Jami Cordell is Marketing Manager, leading the firm’s marketing and PR functions. Jami started at the firm as a marketing coordinator in 2016 and has…
Troy, N.Y. – The Board of Directors of the Rensselaer County Regional Chamber of Commerce has named Norris Pearson as the next president/CEO of the organization. Pearson, who leaves Rensselaer Polytechnic Institute following a long career as operations manager of the Houston Field House, will take on the chamber role on March 1. “The board is…
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The Networking Lunch is a structured event, offered exclusively to Chamber members, providing a platform to expand your client base.  Registrations are…
Lunch and Networking
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Join us for the official grand opening and ribbon cutting celebration of Nature Vibez CBD & Wellness Store in Troy. There will be free samples,…
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Explore how to maximize business opportunities and benefits, as a Chamber member.  If you'd like to attend this event, please email Alicia Osur at [email protected]
Breakfast & Discussion