Community Resource Announces New VP of Member Experience
December 29, 2021 (Latham, NY): Community Resource Federal Credit Union (CRFCU) is pleased to announce the appointment of Toni Lynn as Vice President of Member Experience. As an accomplished marketing and business development professional with an established record of accomplishments. Toni will oversee CRFCU’s marketing and business development channels and organizational development.
“Toni will focus on everything a member sees, hears, touches, and experiences. Some key areas include Marketing & Business Development; staff training & development; and product/service development & enhancement. She will also be a key player in rolling out our Financial Well Being program. More importantly, Toni will work with staff to identify their needs and ideas for making sure we are delivering the service our existing and prospective members deserve. Toni will be an advocate for staff, just as much as she will be an advocate for our members” said Terry Langlois, President/CEO.
Toni will ensure CRFCU is living its Mission “To improve the lives of our members and community by providing access to affordable, reliable and solution based financial services” and achieving its Vision “To become the Financial Institution of choice; providing the best service possible, going above and beyond to help our members achieve their goals.”
About Community Resource Federal Credit Union
Community Resource Federal Credit Union (CRFCU) is a not-for-profit financial cooperative whose goal is to be a secure, professional, full-service financial institution that provides high quality services at competitive rates. CRFCU is a community- chartered credit union. Anyone who lives, works, worships or attends school in Albany, Rensselaer, Saratoga or Schenectady County may become a member. Immediate family members are also eligible for membership. For more information on membership or services call 518-783-2211 or visit www.communityresourcefcu.com.