As a member of the Chamber, you can tap into one of the region's most powerful and effective marketing vehicles availble to businesses and non-profit organizations. The Chamber is growing its membership and its brands like never before, reaching new ambitious goals for new member attraction and retention, sell-out event attendance, media exposure, website usage, government advocacy, and much more. All this means YOU, our members, can leverage these accomplishments for your own success in affordable, high-impact ways.
The Chamber offers effective and inexpensive advertising and sponsorship opportunities each month, centered around the solutions that work for you and your business. A small investment earns a big return when you establish a partnership with the Chamber.
» Use the submenu below to learn more about the valuable opportunities currently available for your business to gain extra exposure in a highly cost effective manner.
The Chamber's website attracts an average of 8,000 visitors a month. That includes members, potential members, relocating companies, and regional visitors. Advertising on our page will not only attract business, it also helps establish your company as a stakeholder in the business community. Including the Chamber's online advertising in your annual marketing campaign will help you connect with the more than 1,200 Chamber members and their employees. Afterall, members like to do business with members!
Customized Online Banner advertising on the Chamber's web site will get your business noticed! Banner ads are a highly cost effective way to advertise to the regional business community and beyond. Ads are available for the specific months of your choice with no minimum, making your marketing goals that much more efficient. Frequency discounts are offered.
The online Member Spotlight feature is a unique opportunity to highlight your business on the Chamber's web site. Featured on our home page, it's sure to attract attention to your business. For one month, you can feature your company's logo, contact information, and a brief company overview.
Have a special promotion to advertise? Our Page Peel is sure to attract attention! Featured on the Chamber's home page for one full month, it's a creative and interesting way to advertise your next big promotion or event.
Only a limited number of banner ads are available and the Member Spotlight and Page Peel are both sold on a first-come, first-served basis.
» Contact the Chamber's Communications & Marketing Coordinator Chyresse Wells at 518.274.7020 ext. 16 for more information.
Direct Mail is a great source of contacts for a growing business to use in an upcoming direct mail campaign. This cost effective marketing option enables members to expand a client list quickly and can be used for a variety of purposes.
Member lists are also available in an Excel format or printed directly to labels to better assist with your targeted marketing efforts.
»Contact the Chamber today at 518.274.7020 or visit "Be Seen & Heard" in the Member Benefits navigation bar to your left to learn more and explore additional marketing options.
Monthly newsletter inserts provide a cost-effective way to advertise your business and reach nearly 2,700 Chamber members and their employees at a fraction of the cost of a newspaper ad. You provide us with the inserts and we take care of the rest, saving you hundreds of dollars in postage costs alone!
By planning now with the Chamber staff, you can reserve your insert space for specific newsletter editions. Whether you're a CPA firm that wants an extra edge at tax time, or a business that has a great special event coming up, Chamber newsletter inserts are the answer. You can customize your inserts to announce product highlights, retail specials, coupons, company news, employment opportunities and more. Also, with a monthly "pass-on rate" of more than 6,000, newsletter inserts could be one of the most valuable advertising opportunities available!
» For more information, contact the Chamber's Communications & Marketing Coordinator Chyresse Wells at 518.274.7020 ext. 16 to reserve your inserts today!
"The Chamber's newsletter inserts make things happen! The inserts have provided Literacy Volunteers with a vehicle to advertise our annual "Literacy Run" as we recruit runners,and recognize our sponsors. As we solicit our sponsors, we tell them they'll be listed in our Chamber newsletter insert which adds value to their sponsorship. We also have successfully used the insert to recruit volunteers and make more people aware of our programs. Each time we do an insert in the Chamber newsletter, we experience and increase in telephone calls requesting information and/or wanting to volunteer."
— Barb Wyman, Executive Director, Literacy Volunteers of Rensselaer County
Are you looking to create more awareness of your company or organization? The Chamber has a great way for you to get noticed — event sponsorships. The Chamber's calendar of professional programs provides great visibility for sponsors to attract the attention of existing and potential customers.
Popular programs include our NetworkingPlus Series, Professional Development Series Workshops, and the Annual Golf Classic. Sponsorship opportunities are also available for events like the Monthly Breakfasts, including the "County Executive's Breakfast" or "Meet the Mayors" events, the Van Rensselaer Dinner and our premier event, the Chamber's Annual Dinner {with a twist} & Business Expo.
Event sponsorships are very cost effective and feature a variety of options to suit any level of business, from sole proprietors to large organizations. Many of our sponsorship packages include the following benefits:
» Custom sponsorship packages are available to give your business the results you demand. Interested? Contact Programs and Events Manager Kate Ollier at 518.274.7474.
Have an upcoming event or annual fundraiser you would like to promote? Our electronic newsletters are a perfect way to connect with more than 3,200 community members. The e-newsletters are sent every Tuesday and Thursday morning and only two member business ads are included each week.
Increasing in popularity and filling fast, these banner ads are a great way to link viewers directly to your website! Customized advertising with the Chamber's electronic newsletters will get your business noticed. Only a limited number of banner ads are available. They are sold on a first-come, first-served basis.